Thingy

Your physical things take up space in your brain, too.

Thingy™ connects physical objects to their own wiki pages. Scan a tag, and instantly know what something is, where it belongs, or why it matters.

It's a smart labeling tool we also use and love.

Explore Thingy →
Second brain

A second brain for your thingies.

Thingy helps you offload the small mental notes tied to physical objects — what something is, how to use it, who it’s for, and when it matters.

The information stays with the object, instead of floating around in your head, notes app, or camera roll.

Why Thingy

More flexible than sticky notes.

Organize all your thingies with more detailed information than just hand‑scribbled notes — or worse yet, guesswork. Update the info anytime, from anywhere, and share it with anyone who needs to know.

How it works

Scan. Read. Update.

Each Thingy tag links to a page with clear, intentional visibility:

Private — only you can see it
Shared — visible to selected people
Public — accessible to anyone with the tag or link
Embargoed — hidden until a date you choose

No invasive tracking. No batteries. Just the right information, at the right time.

Try Thingy →
The interface

Ineffables

Ineffables are small tap-to-scan tags that connect physical objects to their pages in Thingy.

They stay quiet unless you tap them.

And even then, they simply open the right page, at the right time.

System, not stickers

More than just NFC tags.

Ineffables are the interface — the value lives in the system behind them.

Structured pages, permission controls, sharing, and future-dated access are what make information stay useful over time.

Permission-aware

Shared only when you mean to.

If someone taps an Ineffable without permission, they won’t see anything you haven’t chosen to share.

Thingy is private by default, with clear controls over who sees what — and when.